Improving Online Conference Engagement Through Meeting Design: A Case Study

Recorded on: June 2, 2022 - 1:00 PM
How do you deliver not just great, relevant content for online conference attendees – but how do you also allow attendees to really engage with that content and with each other? How do you break away from a more typical “sit and listen” model to one that is more active and participatory? Join us for a frank, behind-the-scenes conversation about the evolution and ultimate delivery of the 2022 ACT Conference. The case study will feature input from a partnership that brought it all together.

Who should attend:

  • Executive Director/CEO
  • Membership Team Members
  • Meetings/Conference Team Members
  • Meeting and Conference Planners
  • Education Directors, Managers, and Coordinators
  • Chief Technology Officers (CTOs)
  • Chief Information Officers (CIOs)
  • IT Directors
  • Marketing Directors
  • Membership Directors


Lee Gimpel

Lee Gimpel is the founder of Better Meetings in Washington, DC. The firm helps organizations refresh and reinvigorate their online and in-person meetings via modern meeting design and strategy, facilitation, and training. Clients include corporate, government, non-profit, and associations, such as the National Association of Realtors, Department of Energy, and American Federation of Teachers. Lee is an expert on the dynamics of meetings and conferences, focusing on productivity, engagement, and networking. His work blends group facilitation, audience engagement, and human-centered design.

Joshua David


Ginny Winkworth is a Program Manager with the Agents Council for Technology (ACT) a program of the Independent Insurance Agents and Brokers of America (Big “I”). Ginny’s insurance experience includes past positions as a Senior Personal Lines Underwriter and Business Analyst with Commercial Union/CGU/OneBeacon Insurance companies. She worked as the Director of Telephone Services and as a Quality Assurance Business Operations Manager for an insurance services inspection company. Her most recent position before joining ACT in the fall of 2019, Ginny was a Customer Experience Lead at Merchants Insurance Group serving as the “voice of the customer” for agents and policyholders in key corporate initiatives.
As Program Manager with ACT, Ginny supports and promotes ACT’s mission of advancing the use of technology to enhance efficiency, productivity, sales & marketing, service and security for the independent agent distribution channel.

Vinnu Deshetty

As a technology advocate, Vinnu helps clients embrace tools that improve their attendee experiences while making the meeting planner’s job easier. With over 20 years of experience in conference and event planning, Vinnu’s portfolio ranges from working with government agencies, including the Internal Revenue Service and Department of Defense, to social justice organizations like the National Queer Asian Pacific Islander Alliance. With her meeting planner hat, Vinnu works with a team of developers at to customize registration and virtual conference portals. Raised as a coal miner’s daughter in western Kentucky, Vinnu stays true to her southern roots by valuing community in both her personal and professional lives. She obtained a Bachelor of Science from Vanderbilt University and a Master of Public Administration.

About EVA Webinars

EVA makes meeting and learning online easy, productive, and memorable with the latest event technology tools. We have learned a lot throughout our journey and would love to share the best practices and lessons with event and meeting planners. Our webinars provide you with the right set of “event tools” in the form of tips, recommendations, and lessons learned to optimize your event experience further and cater to a wider audience.

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