Sponsorship Ideas to Catapult Engagement and Revenue
- Recorded Wednesday, March 30, 2023
Who should attend:
- Executive Director/CEO
- Meetings/Conference Team Members
- Marketing Directors
- Sponsorship Sales and Team Members
Speakers/Moderators
Barbara J. Armentrout, CAE, Managing Partner, Mesa Group
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Barbara J. Armentrout, CAE, is a consultant to associations where she develops sustainable non-dues revenue programs that deliver year-round value. She has worked on association staff, as a marketing consultant, and in publishing. Barbara is a Washington, D.C. native now living in sunny South Florida where she happily no longer owns a snow shovel.
Bruce Rosenthal, Corporate Partnership & Sponsorship Consultant, Bruce Rosenthal Associates, LLC
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Bruce Rosenthal has advanced corporate partnership programs for more than 20 years. He is a strategic advisor, consultant, and educator to associations and not-for-profit organizations, creating corporate partnership programs that increase revenue, add membership/constituent value, and foster organizational sustainability. He demonstrates leadership in identifying and cultivating sponsorship and partnership best practices, opportunities, and solutions as Convener of the Partnership Professionals Network.
Vinnu Deshetty, CEO and Founder, EVA Event Tech Hub
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Vinnu Deshetty is the Founder and CEO of EVA – Event Tech Hub helping clients embrace digital tools that improve their attendee experiences while making the meeting planner’s job easier. With over 25 years of meeting and conference planning experience in the association and nonprofit industries, Vinnu brings a unique understanding of both the tech and event planning worlds. Vinnu focuses on making tech accessible and productive for meeting planners. She leads development teams to bring a sense of humanity to AI development making EVA’s technology a reality that is easily implemented and activated. Raised as a coal miner’s daughter in western Kentucky, Vinnu stays true to her southern roots by valuing community in both her personal and professional lives. She obtained a Bachelor of Science from Vanderbilt University and a Master of Public Administration. Vinnu now works and resides in the Washington, DC area.
